<p>An <a href="https://www.nacds.org/ceo/2014/0424/CrainNewsProKJad.pdf">ad</a> featuring NACDS Senior Vice President of Pharmacy Care and Patient Advocacy Kathleen Jaeger is currently running in the April 2014 healthcare edition of Crain’s <em><a href="http://www.tvweek.com/NP041414_Croppedv2.pdf">NewsPro</a>, </em>a publication geared toward television news professionals. </p>
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<p>The ad touts Jaeger as a knowledgeable media spokesperson, who refrains from insider jargon and instead speaks to issues in a clear and accessible way that easily translates to a broad audience. Jaeger, identified in the ad as a pharmacist, patient advocate and mom, brings expertise and passion to conveying community pharmacy’s role in improving patient health outcomes and healthcare affordability. As a highly visible media spokesperson, Jaeger also effectively advances NACDS’ public policy advocacy and communications initiatives.</p>
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<p>A hard copy of this edition of <em>NewsPro</em> will reach 1,300 health and medical reporters nationwide, and an additional 28,000 journalists and media professionals will receive a digital version.</p>
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<p>The initiative is part of NACDS’ ongoing approach to proactive media relations and to positioning pharmacy as the face of neighborhood healthcare.</p>
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